Glossary of Terms

A - Z of internet terms used on Sellro.

  • Bandwidth: The internet term for data transfer rate - the amount of data that can be carried from one place to another per second. Bandwidth is expressed as bytes per second (Bps). A link with a high bandwidth is one that may be able to carry enough information to sustain the sequence of images in video. The bigger the bandwidth, the more data that can be transferred at any one time.
  • Browser: A software program that is used to view websites and other internet resources. Examples include Internet Explorer (IE), Firefox, Safari, Opera,Google Chrome.
  • Byte: A basic unit of measurement of computerized data.A Byte is made up of 8 bits. One Kilobyte is 1024 bytes, One Megabyte is 1024 Kilobytes.
  • DNS: (Domain Name Server) - A computer whose sole purpose is to translate a domain name such as www.name.com into an IP address such as 192.168.0.1. Computers can only make use of IP addresses yet we humans can only use readable names since they are easier to remember than IP addresses. Without DNS, the internet would be a very complicated and confusing place!
  • Domain Name: A unique name that identifies an Internet site (eg www.yourname.com). A domain name is the Internet's way of translating a numeric IP address into an easy-to-remember combination of numbers and words.
  • Download: Transferring data from a one computer to another. When you copy a file from the Internet to your computer, you are "downloading" it.
  • Ecommerce
  • E-mail Marketing: a form of direct marketing using electronic mail as a means of communicating commercial, informational or fundraising messages to a large audience
  • Favicon
  • Hosting: provides storage of the user's information, images, video or any content accessible via the Internet on the hosting provider's server
  • Hyperlink: an element in an electronic document that links to another place in that same document, or to an entirely different document
  • HTML:(Hypertext Markup Language) - language of the web; a set of tags used to define the content, layout and the formatting of the web document (web browsers use HTML tags to define how to display the text)
  • Keyword
  • Merchant Account
  • Meta Tags
  • PPC:(Pay Per Click)
  • PayPal
  • Search Engine
  • SEO: (Search Engine Optimization)
  • Sitemap
  • SSL
  • Traffic
  • WYSIWYG: pronounced "wizzywig", this stands for "What You See Is What You Get". WYSIWYG refers to an application that accurately represents what your work will look like when it is finally produced. For example, a program like Microsoft Word is a WYSIWYG editor, because it shows what your documents will look when printed. Sellro uses a WYSIWYG editor, so that you don't have to code everything yourself. You can move text and images around the page to make it appear exactly how you want before publishing it.